Last updated: [30/12/2025]

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Dhuruva Trends ("we", "our", "us") respects your privacy and is committed to protecting the personal information of users ("you", "your") who visit or make purchases from our website, mobile site, or related services (collectively, the "Services").

This Privacy Policy explains how we collect, use, disclose, and safeguard your information in accordance with the Information Technology Act, 2000 and applicable Indian data protection rules.

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1. Information We Collect:

a) Personal Information

We may collect the following personal information when you use our Services:

• Name

• Mobile number

• Email address

• Billing and shipping address

• Payment details (processed securely by third-party payment gateways)

• Account login details (if you create an account)

b) Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address

• Browser type and device information

• Pages visited, time spent, and referring URLs

• Cookies and similar tracking technologies

c) Order & Communication Data

• Order history and preferences

• Customer support queries

• Reviews, feedback, and messages

2. How We Use Your Information

We use the collected information to:

• Process and deliver orders

• Communicate order status and service updates

• Provide customer support

• Improve our products, website, and user experience

• Send promotional offers (only if you opt in)

• Detect and prevent fraud or misuse

• Comply with legal obligations

3. Cookies and Tracking Technologies

Dhuruva Trends uses cookies and similar technologies to:

• Enable essential website functionality

• Remember user preferences

• Analyze traffic and usage patterns

• Improve performance and security

You can manage or disable cookies through your browser settings. Some features may not function properly if cookies are disabled.

4. Sharing of Information

We do not sell or rent your personal data. We may share your information only with:

• Payment gateway providers

• Shipping and logistics partners

• Website hosting and analytics providers

• Government or legal authorities when required by law

All third parties are required to maintain confidentiality and use data only for agreed purposes.

5. Payment Security

All payments are processed through secure, PCI-DSS compliant payment gateways. Dhuruva Trends does not store your complete card, UPI, or banking details.

6. Data Retention

We retain your personal information only as long as necessary to:

• Fulfill orders and services

• Maintain legal and accounting records

• Resolve disputes and enforce agreements

7. Your Rights

You have the right to:

• Access, update, or correct your personal information

• Withdraw consent for marketing communications

• Request deletion of your data (subject to legal obligations)

To exercise these rights, please contact us using the details below.

8. Children’s Privacy

Dhuruva Trends does not knowingly collect personal information from individuals under the age of 18. If such data is identified, it will be deleted promptly.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.

10. Data Security

We implement reasonable technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.

12. Contact Information

If you have any questions or concerns regarding this Privacy Policy, please contact us:

Dhuruva Trends
Email: dhuruvatrends@gmail..com
Phone: +91-95001 67571
Business Address: 5/108-E, Sennappa Chetti Pudur Post, Karumathampatti Via, Sulur Taluk, Coimbatore, TamilNadu - 641659.

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By using our Services, you agree to the terms of this Privacy Policy.

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